If you could get through the new Eminem album without throwing away his CD (if you still buy CDs, that is), canceling your Spotify subscription, and smashing your cellphone Tom Brady-style, then you're a stronger person than I am.
Friday marked the release of Marshall Mathers' ninth solo album titled, "Revival." If the title of his album is supposed to mean a revival of his career, I promise you this, this is the equivalent of providing a defibrillator to a corpse that's been dead since 2005.
Now we find Slim Shady relying on political rhetoric against the sitting president in order to maintain relevancy, and in exchange, he traded in his skills to rap over hard-hitting Dr. Dre melodies. If anything, it confirms my suspicions that he can't make decent music anymore.
I'm not railing Eminem because he went political on his new album. He's injected politics into his songs throughout his career. However, there are plenty of artists who get political or provide social commentary through their music and it's listenable, if not amazing. Talib Kweli and Cyhi The Prynce both achieved that with outstanding projects in "Radio Silence" and "No Dope on Sundays," respectively.
For an artist who has reached Eminem's level of success, he's just not delivering for his fans and, if anything, is trying to cross over to a new genre entirely.
As a friend of mine pointed out, despite the fact that Eminem had an epic four-and-a-half minute takedown of Donald Trump, most of his supporters would actually like this album (with the exception of "Like Home," which is a song directed squarely at Trump). Virtually every song is a Billboard Top 40 ballad where Eminem halfheartedly raps over a pop rock instrumental. It's boring, and not worthy of being a legitimate Em project, especially after his first four albums were incredible (i.e. The Slim Shady LP, The Marshall Mathers LP, The Eminem Show, and Encore).
And don't take this as a knock on him getting deeply personal and expressing his regrets to his daughter Hailee and his ex-wife Kim. I commend him for being grown enough to realize and publicly admit when he's been wrong. That's a very honorable and noble thing.
However, some of Eminem's best work came when he was inspired by politics. While George W. Bush was president, Mathers came out with "The Eminem Show" and "Encore," and they were comparatively much better considering how critical he was of Bush. His first released project as a rebuke of Trump comes out flat. I actually feel bad for those who think this is a good album by focusing more on his political stances than his music.
Eminem should retire from rap and just become a full-time activist. If Chelsea Handler could do it (sort of), I'm sure he can as well.