Facebook is the dominant social media network for younger voters, towering over Google Plus and Twitter, according to a new Harvard University Institute of Politics survey of over 3,000 millennials.
What’s more, it is used evenly by younger Democrats and Republicans, making it a truly bipartisan website. Some 87 percent of younger Republicans and an equal 87 percent of younger Democrats have a Facebook account, said the new survey.
Not so with the other major social networking sites. Democrats, for example, have the lead on Twitter, 46 percent Democrat to 38 percent Republican, and Google Plus, where 52 percent of younger Americans have accounts compared to just 36 percent of younger Republicans, said the IOP survey.
Young Republicans have the advantage, 40 percent to 32 percent, on Pinterest.
Overall, every major social media website has seen growth among millennials. This is from the latest IOP survey out Tuesday:
Use of Social Networking Technology
Facebook Remains the Dominant Platform, but Education, Race and Political Party Play Role in Social Network Preferences
The use of most social networking platforms and communications tools increased since our last poll was taken in the Fall of 2013 by between four and eight percentage points. For example, the percentage of 18- to 29- year olds who have a:
-- Facebook grew from 79 percent to 84 percent.
-- Google+ account grew from 37 percent to 44 percent.
-- Twitter grew from 35 percent to 40 percent.
-- Instagram grew from 30 percent to 36 percent.
-- Pinterest grew from 25 percent to 33 percent.
-- Snapchat grew from 16 percent to 23 percent.
-- Tumblr grew from 10 percent to 14 percent.Paul Bedard, the Washington Examiner's "Washington Secrets" columnist, can be contacted at firstname.lastname@example.org.