Republican National Committee data operatives will build a list of the millions of Americans who have lost insurance policies due to Obamacare in order to help their candidates win over these voters at the ballot box in 2014 and 2016.
"Getting that information [on plan cancellations] and having good data as to who votes, who doesn't vote, voter registration, party affiliation, consumer characteristics, cross-referenced with that kind of information, I think, is important for us to have," Republican National Committee Chairman Reince Priebus told the Washington Examiner after his CPAC panel presentation Saturday morning.
It's early in the process, though, because the cancellations are still taking place.
Priebus said the RNC's data goals won't be hindered by the leftward lean of many tech staffers. "We have not had a difficult time finding data scientists and software engineers," he said. "We've brought in some of the top engineers from LinkedIn, Yahoo, and Facebook that are working on these data projects that we have at the party."
The Obamacare plan cancellations stand to play a crucial role in this year's elections. In Colorado, for instance, almost 250,000 people have received cancellation notices, according to state government officials. One of those people is Rep. Cory Gardner, R-Colo., who recently decided to challenge incumbent Democratic Sen. Mark Udall this November.
Udall is concerned about the plan cancellations, and his office pressed local officials about the validity of the figures, according to reports.
"Sen. Udall says our numbers were wrong," the Denver Post quotes a Nov. 14 email by Jo Donlin, director of external affairs for the state insurance division, as saying. "They are not wrong. Cancellation notices affected 249,199 people. They want to trash our numbers. I'm holding strong while we get more details. Many have already done early renewals. Regardless, they received cancellation notices."