It got a bigger audience than “Mad Men’s” fifth-season premiere. It topped “Breaking Bad’s” opening number this year. And it left “The Good Wife’s” finale in the dust.

“It” is, of course, the season premiere of “Duck Dynasty,” which put up the best audience rating for a non-fiction show in cable television history with 11.8 million viewers on the A&E channel.

As always happens whenever Middle America unexpectedly delivers a reminder to the children of privilege in places like Manhattan and Hollywood, Duck’s latest success has occasioned a great deal of confusion about the how and why.

For those seeking to clear up the confusion, there is Leo Habeeb’s “Till Duck Do Us Part” piece on NRO this morning. Habeeb nails it:

“How did this show about a bunch of bearded men dressed in camo who spend some of their time making high-quality duck calls, and the rest goofing off, beat those shows that media critics swoon over endlessly?

“It’s simple. 'Duck Dynasty' didn’t spring from the head of some screenwriter in New York or Los Angeles. It isn’t dark or cynical or ironic. It’s earthy and optimistic and light-hearted and funny, like the Robertson family itself. Like America itself.”

Put otherwise, people who write sitcoms or New York Times editorials don’t live where the vast majority of Americans live, so it’s no surprise that, in their politically correct tunnel vision, they are mystified by the success of a Duck Dynasty.

Habeeb has more to say, too. Go here to read it.