MEMPHIS, Tenn. (AP) — The National Civil Rights Museum is using a $549,000 grant from the Bill & Melinda Gates Foundation to develop a social media strategy in efforts to spark a national discussion on equality in education.

The grant, announced Thursday at the museum in Memphis, also will be used to improve the museum’s website and add tidbits of information to some historical exhibits that illustrate how education influenced the civil rights movement, museum director Beverly Robertson said.