Merkle signs contract with Wildlife Fed.

Published May 2, 2006 4:00am ET



Merkle, a Lanham-based database marketing agency, has signed a new contract for ongoing consulting work with the National Wildlife Federation. The contract follows Merkle?s implementation of a comprehensive custom database for the federation.

The database, called a Fundraising Knowledge Center, includes NWF?s donor and membership information to help the nonprofit enhance its marketing efforts and improve the effectiveness of its donor programs.

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