A recent 12-month impact study, released by the Baltimore Area Convention and Visitors Association (BACVA), found that the Baltimore Visitor Center positively influenced consumer behavior and spending, generating an estimated $3.5 million in additional spending from July 2004 through June 2005.

According to the study, conducted by the School of Tourism and Hospitality Management at Temple University, survey respondents reported spending more money than originally planned following a visit to the center. How much they spent depended on whether they lived in the area or were from out of town. Twenty-six percent of local travel parties reported spending $107 more per day than originally planned, while 29 percent of out-of-town guests reported spending an additional $132, a direct result of information and services provided at the center.