Aunt Jemima’s replacement, Pearl Milling Company, has been announced.

The company revealed its branding Tuesday about eight months after saying it would change the name and image of Aunt Jemima over the racial stereotypes it said the name evokes. The updated name, Pearl Milling Company, might be new to customers, the company said in a statement but noted that the name has been associated with the company for over 130 years because it uses a pearl milling technique to make its product.