Macy’s CEO: Shoppers spurning tariff-related price increases

Published August 14, 2019 4:54pm ET



Shortly after Donald Trump began his presidential campaign in 2015, he urged shoppers to boycott Macy’s for dropping his clothing line.

Four years later, it’s Trump’s trade policies that are disrupting the Cincinnati-based retailer’s business, forcing CEO Jeff Gennette to negotiate concessions from Chinese vendors to counter the effects of tariffs the White House has imposed on a wide swath of Chinese imports.

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