RNC changes spending strategy to focus on early grassroots

By Rebecca Berg

Published October 28, 2013 4:00am ET

RNC changes spending strategy to focus on early grassroots — The RNC is taking a drastically different approach to spending its money in the upcoming mid-term elections next year, putting up more money early on in the campaigns to build the party's grassroots rather than stockpile its cash until the final days of the election as it has been in the past. | Squareplum

The Republican National Committee is taking a drastically different approach to spending its money in the upcoming mid-term elections next year, putting up more money early on in the campaigns to build the party’s grassroots rather than stockpile its cash until the final days of the election as it has been in the past.