President Donald Trump waded into the controversy surrounding Cracker Barrel’s rebranding on Tuesday, calling on the company to restore its original logo after widespread customer backlash and a sharp market value drop.
“Cracker Barrel should go back to the old logo, admit a mistake based on customer response (the ultimate Poll), and manage the company better than ever before,” Trump posted on his social media platform Truth Social. “They got a Billion Dollars worth of free publicity if they play their cards right. Very tricky to do, but a great opportunity. Have a major News Conference today. Make Cracker Barrel a WINNER again.”
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