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Bud Light’s problem is its beer, not ‘fratty’ branding

By Tiana Lowe Doescher
Published
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Bud Light’s problem is its beer, not ‘fratty’ branding

As the saying goes: Go woke, go broke. The latest corporation to prove the point is Bud Light, which partnered with transgender TikTok personality Dylan Mulvaney.

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Advertising Dylan Mulvaney Marketing Transgender