M. Hirsh Goldberg: Get in on quirky Baltimore

Published June 1, 2006 4:00am ET



Baltimore spent $500,000 for a new slogan ? “Get in on it” ? to attract tourists to the city?s treasures. I hope the campaign does not overlook presenting some of the quirky features of the city:

» One of the major arteries into the city?s downtown changes names four times. Starting off as Maryland Avenue, the southbound thoroughfare becomes Cathedral Street (as it nears and passes the Cathedral), then becomes Liberty Street (for several blocks), after which it becomes Hopkins Place (as it passes the 1st Mariner Arena) before ending at Pratt Street. Tell me one other city in which drivers have to cope with a street with four names.

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