From upgrades to upsells

Published



In the old days — we’re talking about the 2010s here — when you boarded a plane, and glanced with envy or disdain at the passengers sinking into their plush First-Class seats, you were looking at an assembly of road warriors.

A traveling salesman might be resting his haunches in seat 2C. Your local congressman might be reading the newspaper in row 3. Grandma might be downing her pre-flight champagne on another visit to one of her children and grandchildren scattered around the country.

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