CBS Sports’ coverage of Super Bowl XLIV featuring the NEW ORLEANS SAINTS’ 31-17 win over the INDIANAPOLIS COLTS on Sunday, Feb. 7 (6:30-9:45 PM, ET), earned an average overnight household rating/share of 46.4/68, the highest-rated Super Bowl in the metered markets in 23 years (1/25/87; 47.8/68; CBS Sports’ coverage of Super Bowl XXI – New York Giants’ win over Denver.
It seems that the snow storm this weekend was a huge boom for football fans in Washington. The game logged a massive 56.0 rating with stunning 73 share. That ranked behind only the Super Bowl winner New Orleans in all meter markets.
Top 10 Rated in the Metered Markets
1. New Orleans…..56.3/82 6. Dayton, Ohio…..53.7/73
2. Washington, D.C……56.0/73 7. Norfolk, Va……53.1/72
3. Nashville…..54.4/73 8. Knoxville, Tenn……52.0/65
4. Indianapolis…..54.2/80 T9. West Palm Bch, Fla……51.8/69
5. Columbus, Ohio…..54.0/74 T9. Pittsburgh…..51.8/67
