What $30 Million Can Buy You

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At least $30 million has already been spent in total on the Wisconsin state senate recall elections and that number may rise to an eye-popping $40 million when it’s all over. To give some perspective on just how crazy that is, that’s about 10 times more than all expenditures on state legislative races in 2010 and about 7 times more than the spending on the state supreme court race earlier this year. In 2010, Russ Feingold and Ron Johnson spent about $35 million on the U.S. Senate race, but that was spread around the entire state, not concentrated in just one quarter of all senate districts. With all that cash, you can buy a whole lot of attack ads running pretty much nonstop.

Here’s just a taste of the ads attacking Republican state senators:

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