ON TUESDAY, CBS president Les Moonves told the Los Angeles Times that it was “clear that something went seriously wrong with the process” that produced DanScam. That’s like The Zepplin Company announcing that the Hindenburg had a little trouble landing in New Jersey.
Moonves is the boss of an organization under siege, one whose brand is being gutted. He might find the Harvard Business School case study of Johnson & Johnson’s reaction to the Tylenol poisonings of October 1982 useful, but he would find Khrushchev’s “secret speech” even more compelling. Moonves needs to gather everyone employed by CBS News in one place or via video link, and deliver a speech. I suggest this text:
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