Hillary Clinton may not have walked the red carpet in a pantsuit, but she certainly found a way to capitalize on all of the media attention surrounding the Academy Awards Sunday night.
In particular, “Ready for Hillary” — the super PAC that vigorously supports Clinton — posted a photo of Hillary on Twitter before the Oscars with the hashtag #AskHerMore, thereby inserting Hillary into a social media campaign previously occupied only by Hollywood’s female elite.
#AskHerMore pic.twitter.com/Mmn6xlWIzZ
— Ready for Hillary (@ReadyForHillary) February 23, 2015
Backed by actresses like Reese Witherspoon and Lena Dunham, the #AskHerMore campaign challenges reporters on the red carpet to ask female attendants more than the typical “who are you wearing?” inquiry.
Ask her about the causes she supports, not her support garments #oscars #AskHerMore: http://t.co/RdjPR3k6pB
— Lena Dunham (@lenadunham) February 22, 2015
#AskHerMore http://t.co/pz3DRaMAqG
— Reese Witherspoon (@RWitherspoon) February 22, 2015
Like “Ready for Hillary,” the Clinton Foundation also clearly recognized the Oscars conversation as a way to appeal to otherwise unengaged or uninterested (read: young) potential supporters.
The foundation sent out an e-mail to those on its mailing list from Chelsea Clinton that asked individuals to donate to the organization within 15 hours and be entered for a chance to win tickets to the annual Clinton Foundation Gala in March.
“We’re fortunate to have so many incredible supporters join us for this event,” Chelsea writes in the e-mail. “This year, I’m especially excited because Neil Patrick Harris and David Burtka are going to be there. (He was great hosting the Oscars last night, wasn’t he?)”
It appears Hillary is taking a page out of President Obama’s book by associating herself with celebrities in order to elevate her profile.
H/T Washington Post