Hillary Clinton has hired a former aide to Michelle Obama to give her image a makeover.
According to The New York Times, the Clinton campaign has picked up Kristina Schake, formerly the communications chief to first lady Michelle Obama, to remake Hillary’s image.
Schake was the brains behind many of Michelle’s appealing moments, like her shopping trip to Target and her “mom” dances with Jimmy Fallon.
From the Times:
The daughter of a stay-at-home mother and a commercial airline pilot from Sonoma, Calif., Ms. Schake is best known for finding ways to communicate with Americans outside the coastal elite — a perspective Mrs. Clinton, who lives in Chappaqua, N.Y., and regularly commands a speaking fee of more than $200,000, will need.
That won’t necessarily mean she will mimic Mrs. Obama’s ‘Driving the Station Wagon’ dance on late-night TV, but Mrs. Clinton could, for example, talk to the Food Network about dinners with girlfriends or discuss her yoga routines on a health and wellness blog.
Unfortunately for Clinton, the Times labeled Schake’s new job one that “may be her toughest challenge yet.”
Likewise, NBC News reporter Peter Alexander also labeled the aide’s new position a “challenge” when the network profiled the news of her hire on “Today” Monday.
“Schake faces a new challenge in Clinton, often described as cold and calculating by her critics, a perception she battled throughout the 2008 campaign,” detailed Alexander.
Schake’s “challenge,” of course, lies ironically in helping Clinton shed the image that was so succinctly captured by Michelle Obama’s husband’s quip to the former secretary of State during the 2008 Democratic primary: “You’re likable enough,” the now president had said during a debate.
Watch the NBC clip below, via Washington Free Beacon.
