Gov. Gavin Newsom (D-CA) encouraged the Hollywood film industry to stop filming in the cheaper but more conservative states, such as Georgia and Oklahoma, that passed restrictive abortion measures.

An ad from the governor, which urged Hollywood to make a decision based on shared values, was released on the same day Newsom backed legislation that would invest $1.65 billion in California’s Film & Television Tax Credit Program by extending it for an additional five years.