Facing a fractured media landscape and an increasingly skeptical electorate, politicians are turning to podcasts and newsletter platform Substack as direct-to-voter platforms, reshaping how campaigns communicate ahead of the 2026 midterm elections and the 2028 presidential race.
From candidates and party organizations to the State Department, these newsletters and audio platforms are being used to deliver behind-the-scenes insights, candid messages, and unfiltered commentary. This trend highlights a broader shift toward more personal, controlled, and interactive political dialogue.
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