A HumaneWatch.org ad airing moments before Super Bowl kickoff ripped the Humane Society of the United States, mocking the group’s emotional ads often featuring sickly animals in shelters.
“Every day thousands of lawyers and lobbyists around the country find themselves out of work and unemployed,” a woman says to scenes of lawyers in cages.
These lawyers don’t have a vacation home,” the ad continues. “For just $19 a month you can join the Humane Society of the United States in our fight to hire more lawyers. People often think we run pet shelters but that simply isn’t true. We don’t run a single one.”
The ad, paid for by the Center for Consumer Freedom, says the Humane Society’s real goal is to get “government to pass laws that eliminate farms with animals.”
“We’re basically PETA — with suits and deodorant.”
Wayne Pacelle, the president and CEO of the Humane Society, called the ad “bogus.”
“This is more blather from a front group for animal abusers, and the only reason they spend this kind of money attacking us is because they know we are the most serious threat to animal cruelty and the people who do terrible things to animals,” Pacelle said in a statement.
“The Humane Society of the United States and its affiliates also happen to be the number one animal-care provider in the world, so on every level, this ad is just bogus through and through,” he said.