The Coming Storm

Published



Evan Tracey at the Ad Age “Campaign Trail” blog has some fascinating numbers:

Every day now there are an average of 880 political and issue ads directly or indirectly related to the 2008 presidential race airing on TV. The majority of these are in and around Iowa (354 a day) and New Hampshire (324 a day). Added to the TV ads there are radio ads, direct mail, robot-calls and door knocking all related to the presidential campaigns. So what does this mean? It’s time for the negative ads to hit the air.

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