THE 3-MINUTE INTERVIEW: Melanie Spring

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Spring is the founder of Sisarina, a Bethesda-based marketing and branding firm that specializes in small businesses and nonprofits. She holds informal advice and inspiration sessions — with free coffee and tea — for both the employed and the unemployed in the office conference room every Wednesday at 8:30 a.m. So, what does Sisarina mean?

Sisarina was my imaginary friend when I was 3 and 4. I was talking to my mom about names that I could come up with — names that weren’t already taken — and she reminded me that I had this imaginary friend when I was younger.

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