Nine years ago, David Brooks argued in his best-selling book, “Bobos in Paradise” that the new elite – bourgeois bohemians, AKA “Bobos” – would rule the world for decades to come.
He described these creatures as latte-swilling, eco-vacationing, Harvard-MBA-holding men and women who co-opted hippie romanticism into a new version of capitalism marked by creativity and self-fulfillment.
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