Jeb’s New Bet: The #Selfie Strategy

“All these selfies people take — they’re fantastic,” said Rich Killion, Mr Bush’s campaign strategist for the state. “They’re going to email it around to their friends and they’re going to say — let me tell you what I talked to Jeb Bush about last night. “They’ve seen him over so many months and they see him over and over again and at the end of the day they’ll see Jeb as the person most ready to be president on day one,” Mr Killion declared.

“It’s a symbol of something,” Mr Bush said describing what appears to be his new campaign mantra. “Slow and steady wins the race. Remember the turtle and the hare?” he added, presumably referring to the Aesop fable The Tortoise and the Hare.