Brandon Brown, the racecar driver whose NASCAR Talladega win in October helped create the anti-President Joe Biden chant, “Let’s go, Brandon,” has found a way to spin the narrative surrounding the chant.
Brandon Brundidge, 8, saw “Let’s Go Brandon” signs while on a spring break trip to Houston in March and believed they were a sign of encouragement meant for him. As a result, he began trying new activities, including learning how to swim and ride a bike.
Brundidge has autism and struggles with social anxiety. His mother, Sheletta Brundidge, took inspiration from the impact that the signs had and wrote a children’s book called Brandon Spots His Sign.
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Brown displayed a picture of the book’s cover on the hood of his car for his Xfinity Series race Saturday at Road America in Elkhart Lake, Wisconsin.
“To have this come through was like that breakthrough moment for us,” Brown told WJXT. “This can be positive. This can be good. It doesn’t have to be hateful or divisive.”
#TeamBrandons @brandonbrown_68 | @ShelettaIsFunny pic.twitter.com/70hX2WItUS
— Brandonbilt Motorsports (@BMSRaceTeam) July 2, 2022
Seemingly unable to separate himself from the meme chant, Brown attempted to sign LGBCoin as his primary sponsor before NASCAR condemned it.
Hearing about the book, Brown invited Brandon and Sheletta Brundidge to come for the race Saturday.
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“I’ve just been hopeful that I could make it a positive. I could have my name back and not have it be so divisive and scary, where it wouldn’t be a political statement for my friends and family to cheer me on during a race,” Brown said.
