TikTok advertising strong despite threat of ban

By Christopher Hutton

Published April 6, 2023 4:47pm ET

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TikTok advertising strong despite threat of ban — Major brands are increasing spending on TikTok advertising despite the threat of the United States banning the app. Advertising on TikTok grew by 11% in March, according to data provided by the app analytics group Sensor Tower. Pepsi, DoorDash, Amazon, and Apple were among the major brands advertising. The ad spending growth suggests a lack […]

Major brands are increasing spending on TikTok advertising despite the threat of the United States banning the app.

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