Business

Retailers get creative with Pinterest

By Mae Anderson
Published April 25, 2014 2:43pm ET
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Retailers get creative with Pinterest
NEW YORK (AP) — Target, Nordstrom and other big chains are pinning their hopes of attracting shoppers on social media. Retailers increasingly are using Pinterest, a social media site that allows users to create collections of photos, articles, recipes, videos and other images that are called “pins,” to draw business to their own sites. Shoes, […]

NEW YORK (AP) — Target, Nordstrom and other big chains are pinning their hopes of attracting shoppers on social media.

Retailers increasingly are using Pinterest, a social media site that allows users to create collections of photos, articles, recipes, videos and other images that are called “pins,” to draw business to their own sites.

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