With the healthcare bill still outstanding, House Republicans are beginning to make their case for tax reform in the hopes of creating a smoother legislative path.

The political nonprofit connected with Speaker Paul Ryan, R-Wis., launched its first advertisement trying to build political support for the politically tricky effort with digital spots targeting a mixture of safe and competitive GOP-held districts. That’s a strategic decision after watching healthcare get bogged down by opposition from Republicans in safe districts as well as swing seats targeted by the Democrats in the midterm elections.