MIAMI (AP) — As a Florida medical examiner tries to determine how 32-year-old Edward Archbold died after eating insects during a contest to win a snake, people around the country are asking: Why?

Why would anyone eat a live cockroach? Why did he die when several others in the contest ate the same bugs without incident? What inspired Archbold — who was described by the snake store owner as “the life of the party” — to shovel handfuls of crickets, worms and cockroaches into his mouth?