Soccer player Cristiano Ronaldo doesn’t appear to be a fan of soda, and a recent rebuke of the carbonated beverage coincided with a reported $4 billion plummet in Coca-Cola’s market value.
The Portugal soccer captain, who is participating in the European Championship, moved two Coca-Cola bottles out of the shot during a press conference Monday. He then said “aqua” and grabbed a bottle of water, appearing to encourage people to drink water and not soda.
?? Cristiano Ronaldo wasn’t pleased with the bottles of coke at his press conference and shouted ‘drink water!’…#POR | #CR7 pic.twitter.com/QwKeyKx2II
— The Sportsman (@TheSportsman) June 14, 2021
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Coca-Cola’s share price reportedly dropped from $56.16 at the end of Friday and then to $55.22 after Ronaldo’s press conferences.
As a result of the market share tumble, the value of the company went from $242 billion to $238 billion.
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“Players are offered water, alongside Coca-Cola and Coca-Cola Zero Sugar, on arrival at our press conferences,” a Euro 2020 spokesperson said. Everyone “is entitled to their drink preferences.”
Despite Ronaldo’s anti-soda stance, he has promoted finger-lickin’ good Kentucky Fried Chicken.
Yeah Paddy, but everyone knows Ronaldo’s decent on the wings ?♂️ https://t.co/wKJ3RSh1m5
— KFC UK (@KFC_UKI) June 15, 2021