Senator McCain’s latest campaign video is extremely well done and meant to familiarize many Americans with his heroic behavior as a prisoner of war. It’s likely to enhance his positive image before the Democratic nominee has a real opportunity to tear him down. Of course, that opportunity may not really come until Labor Day if Obama and Clinton spend the next few months focused on winning superdelegates.
Apart from making it more difficult for his opponent to attack him, the ad also appeals to voters who are seeking a principled leader rather than a legislative checklist. And according to the latest NBC/WSJ poll, that group constitutes a majority.
