Business

M&M’s teaser ad part of Super Bowl trend

By Mae Anderson
Published January 23, 2014 4:22pm ET
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M&M’s teaser ad part of Super Bowl trend
NEW YORK (AP) — Is Yellow ready for its close-up? M&M’s will feature its yellow peanut M&M “spokescandy” in its Super Bowl ad this year. The Mars Inc. brand has released a pre-Super Bowl teaser ad online that shows the character dancing in a headband before being shot by a tranquilizer dart and dragged off […]

NEW YORK (AP) — Is Yellow ready for its close-up?

M&M’s will feature its yellow peanut M&M “spokescandy” in its Super Bowl ad this year. The Mars Inc. brand has released a pre-Super Bowl teaser ad online that shows the character dancing in a headband before being shot by a tranquilizer dart and dragged off camera.

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