General Mills buying mac and cheese maker Annie’s

Published



NEW YORK (AP) — Packaged food giant General Mills plans to buy Annie’s, the maker of rabbit-shaped mac and cheese, for $820 million, adding more natural and organic packaged offerings as consumers’ tastes change.

General Mills Inc., the company behind classic food brands such as Pillsbury dough, Progresso soups, Yoplait yogurts and Cheerios and Cinnamon Toast Crunch cereal, has been trying to cut cost and has tweaked its recipes as sales stagnate.

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