California bans gender-based pricing on items

By Rachel Schilke
Published October 12, 2022 9:20pm ET
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California bans gender-based pricing on items
California Gov. Gavin Newsom, left, flanked by Attorney General Xavier Becerra, right, answers a question concerning a lawsuit the state will likely file against President Donald Trump over his emergency declaration to fund a wall on the U.S.-Mexico border Friday, Feb. 15, 2019, in Sacramento, Calif. | (Rich Pedroncelli/AP)

A new California law prohibits businesses from gender-based pricing on products, particularly on items marked for women under the so-called Pink Tax.

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California Gavin Newsom Women