Why 2024 could be most expensive election ever

By Sarah Bedford

Published January 3, 2023 12:00pm ET

Why 2024 could be most expensive election ever — Voters in Brooklyn, New York, cast ballots in the 2016 presidential election. As worries about interference in this year's midterm vote climb, Microsoft is introducing new tools to safeguard data for candidates and campaigns. | (Alexander F. Yuan/Associated Press)

As politicians prepare for the 2024 election season to start next year, campaign vendors and consultants are likely bracing for what could be their most lucrative cycle ever.

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Why 2024 could be most expensive election ever

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