Amazon threatened with second boycott this month for adding Trump’s Apprentice reality show

Published March 11, 2025 12:28pm ET



Some social media users are threatening to boycott Amazon for adding President Donald Trump’s The Apprentice reality show to its streaming service. This is the second boycott consumers have sought to enact against the company this month.

The announcement from Amazon on Monday was a landmark for the show, which aired on NBC from 2004 to 2017, as it marked the first time a streaming platform has picked up the television series. However, several users were unhappy with its inclusion on Prime Video, with one user on Facebook requesting a refund: “I don’t want this s***.”

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