In the wake of three bus-related fatalities this year, Metro is launching a pedestrian safety campaign using new technology, public education and efforts to reach children.
The Washington Metropolitan Area Transit Authority will distribute blinking pins, post safety messages at bus stops and Metro stations and hold a school poster competition to address the bus safety issue. It also has equipped 55 buses with detection devices that will alert drivers when objects are too close.
Metro also is working with local jurisdictions to make sure streets are safer for all pedestrians, not just those riding the bus and the subway, said Carol Kachadoorian, a Metro spokeswoman.
Sixteen pedestrians have been killed in the District this year, equaling last year’s total.
Three people, including two in D.C., have been killed by buses.
Beginning on Halloween, Metro will distribute 10,000 blinking red stop-sign-shaped pins that can be placed on clothing.
They’ll be handed out by bus drivers.
The pedestrian safety messages will be placed around bus stops and subway stations around the region. They’ll include slogans like “Stay Safe, Don’t Chase” and “Don’t Run There is Another One,” accompanied by universal language signs that everyone can understand.
In 2007, Metro’s poster competition will focus on pedestrian safety.
The winning entry will be developed into book covers and bookmarks to be handed out at schools next fall.
