The law of Ben & Jerry’s and natural beans

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Have you ever wondered just what “all natural” means? There was once a professor who reminded his students that the bubonic plague was “all natural.”  Various merchants—from sellers of cereal to purveyors of popcorn—claim their products are “all natural.”  Ben & Jerry’s claimed its ice cream was all natural, but the Center for Science in the Public Interest didn’t agree, so they got someone to sue Ben & Jerry’s. 

So, we can attempt to discover once and for all just what “all natural” means, the tale of Chubby Hubby, Chunky Monkey, and Cherry Garcia defending their honor gets to be this week’s Case of the Week.

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