Via Chris Cillizza, President Obama’s reelection campaign kicks off this week with a slick video featuring a diverse coalition of Obama campaign supporters, from the plaided college student to the (presumably) single mother to the non-Republican Southern man from North Carolina. The video also introduces the reelection rollout slogan–“It begins with us.” Watch it below:
Notice who doesn’t appear in the video: Barack Obama. For an explanation, read this week’s article from Fred Barnes on how the administration realized less Obama is more.
