There once was an informal editorial motto that guided the selection of topics in Style, the Washington Post lifestyle section: “If a story is worth doing, it’s worth doing every year.” But in the age of Trump, that schedule has become rather compressed: The Post is now doing the same article about Melania every couple of months.

It was at the end of January the Style section let loose with “The AWOL first lady,” decrying Melania’s demure, if not diffident, approach to being the president’s spouse. “Melania Trump appears to be in no hurry to heed the call of duty,” was how reporter Krissah Thompson denounced the Donald’s bride. And now, come March 28, the creative team at the Post is back, this time with a big Style section cover story, “Melania Trump’s vanishing act.”