How about a tax break for staying healthy?

Published May 17, 2009 4:00am ET



Senators Max Baucus, D-MT, and Tom Harkin, D-IA, are drafting legislation to use tax incentives as an incentive for businesses to develop a healthier workforce through employer-sponsored wellness programs.

 

“Prevention and wellness should be a centerpiece of healthcare reform,” said Harkin, who regularly climbs the stairs to his seventh-floor office on Capitol Hill.

 

Certainly seems like a common sense approach, as employees with elevated cholesterol and blood pressure, poor blood glucose control and excess weight are more likely to get sick, develop chronic disease, experience absence and disability and over utilize their fair share of expensive healthcare resources, making U.S. firms less competitive and makes the tax incentive concept seem like a no-brainer.

 

Maybe. But there’s a more efficient and practical alternative without enacting yet another undue burden on business: Personal tax incentives to adults and their dependents for achieving and maintaining healthy body weight. Here’s why.

 

Firstly, it’s important to understand that the high proportion of Americans with unhealthy personal lifestyles is the single largest factor driving the nation’s runaway healthcare spending. Obesity is the single largest contributor to chronic disease and to the increasing cost of medical care in America.

 

Compared to normal weight individuals, obese patients consume a disproportionately higher amount of healthcare spending   Obesity is associated with a 36 percent increase in inpatient and outpatient spending and a 77 percent increase in medications. Obesity is directly associated with the leading causes of morbidity and mortality.

 

Obesity and inactivity increase the risks for the top three causes of premature death in adults: heart disease, cancer and strokes. Obesity and a sedentary lifestyle also strongly increase the risk of diabetes, the sixth leading cause of death.

 

Economically, the total national cost of overweight and obesity is$117 billion, with a direct cost of $61 billion* and an$56 billion.In fact, even modest reductions in the proportion of overweight and obese Americans would slow healthcare spending enough to fund a significant proportion of President Obama’s healthcare reform proposal.

 

Why would personal tax incentives be superior to business tax incentives?

 

·         We are a nation of individuals, not employees.

·         The economic strength of our nation depends upon the health of our citizens. Personal health is patriotic.

·         Employer programs primarily target adult employees and not the epidemic of obesity among children and adolescents. 

·         Employee turnover mutes the financial benefits of employer programs.

·         The economic climate is not conducive to incremental employer investments that do not payout in the short term.

·         Corporate tax incentives could create work environments that stigmatize certain employees, creating fertile ground for expensive and wide-ranging legal disputes.

·         Individuals and families with higher obesity risk often over-index for under-employment and unemployment.

 

Offering a personal tax deduction for adults/families having a BMI ≤ 25 will create a sustained incentive that is fully aligned with our national health priorities. Citizens owing no federal tax would receive cash or cash credits for earning a qualifying BMI status. Such earnings could be redeemable for health, nutrition and wellness related expenses and disbursed through debit cards and managed via retail outlets such as Wal-Mart.

 

Tax deduction claims would require a BMI certification available from any licensed healthcare professional including pharmacists, nurses and physicians. This personal tax incentive initiative could also quickly kick-start President Obama’s electronic medical record system, with health professionals certifying BMI status via HIPPA compliant e-stamps or vouchers.

 

To facilitate public participation, a grass-roots social marketing campaign should be undertaken.  One of President Obama’s eight principles for health legislation is that it must “invest in prevention and wellness Yes we can.

 

Peter J. Pitts is president of the Center for Medicine in the Public Interest, and a former FDA Associate Commissioner. Rob Dhoble is President, Diverified Agency Services Healthcare, Omnicom Group.