Patagonia is calling on other companies to join its boycott of Facebook following the release of the “Facebook Papers.”
Patagonia CEO Ryan Gellert asked corporations Thursday to help in the clothing company’s effort to pressure Facebook into fixing its platforms, a report said.
“We believe Facebook has a responsibility to make sure its products do no harm, and until they do, Patagonia will continue to withhold our advertising,” Gellert said. “We encourage other businesses to join us in pushing Facebook to prioritize people and planet over profit.”
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The clothing company, along with others, pulled its ads from Facebook’s platforms in 2020, the report said.
“Patagonia stopped all paid advertising on Facebook platforms in June 2020 because they spread hate speech and misinformation about climate change and our democracy,” Gellert said. “We continue to stand by that boycott 16 months later.”
Gellert’s plea came following the release of the “Facebook Papers,” a set of internal documents incorporated in disclosures to the Securities and Exchange Commission and presented to Congress in redacted form by the legal team Facebook whistleblower Frances Haugen, CNN reported.
At least 17 news outlets have published articles on the revelations stemming from the documents, the report said.
Allegations of Facebook’s role in the discord and violence of Jan. 6, manipulation of content in non-English markets, and others relating to human trafficking have all come to light, according to the report.
Patagonia is troubled by what the documents reveal, Gellert said.
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“The internal Facebook documents released over the last few weeks have made it incredibly clear that they know the irreparable damage that their lack of accountability causes their 3 billion users and the corrosive effects that has on society itself,” he said. “Facebook’s executives know what steps it can take to mitigate such harm — yet they have repeatedly failed to reform.”
