Yellow Labrador puppies are turning up all over, and puppy mill foes are getting nervous about a potential surge in demand.
The Super Bowl was the latest to feature an adorable pup in the always popular Budweiser ad. And even though they were yanked from the game-day lineup, GoDaddy’s controversial lab puppy ad was seen by millions to on the Internet.
And now credit NBC’s Today show with expanding the trend. They recently added “Wrangler,” a seeing-eye dog, to the morning cast.
And it has the attention of People for the Ethical Treatment of Animals. PETA Senior Vice President Daphna Nachminovitch told Secrets that the group is keeping a close eye on how the network handles the pup — and whether it jumps the number of labrador puppy mills.
“Some seeing-eye dogs have good lives and are raised with kindness in programs that carefully screen prospective human companions to ensure that the dogs will be well cared for and loved for their entire lives,” she said.
“PETA hopes that the puppy featured on Today will be handled with the utmost care throughout his life and that this segment will not inspire people to contribute to the dog overpopulation crisis by churning out litter after litter of Labradors like him,” she said.
Paul Bedard, the Washington Examiner’s “Washington Secrets” columnist, can be contacted at [email protected].
