If you’ve clicked “Accept All Cookies” for what feels like the billionth time, you’ve experienced something most Americans never think about: European regulation.

Those seemingly endless privacy banners that now clutter every website didn’t appear because Congress passed a law. They became ubiquitous because the European Union’s privacy rules forced companies to redesign their websites, and rather than maintain one experience for Europe and another for the rest of the world, many adopted the same design.