Target learns the Bud Light lesson: Go woke, go broke

Published June 2, 2023 2:20am ET




Raise a glass of Bud Light to Target, whose market value shed $10 billion in 10 days after customers revolted against Target’s range of Pride-themed tat. Celebrate by squeezing into a Calvin Klein mankini, as promoted by an obese “trans man” with saggy moobs, and then camping out in North Face, as advertised by Pattie Gonia, the “real-life homosexual” who dresses as Barbarella-era Jane Fonda, only with more chest hair.

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