If you’ve ever wondered why a country such as China can get away with imprisoning and torturing more than 2 million innocent people without facing any global consequences, look no further than Nike, a U.S.-based corporation that willingly turns a blind eye to the Chinese Communist Party’s human rights abuses to keep its profit margins high.

It is a well-established fact that China’s detainment of Uyghur Muslims in its Xinjiang region is genocidal. Women have been forcibly sterilized, children are used as labor slaves, men are arrested baselessly and shoved into political indoctrination camps. China’s goal, as Maisumujiang Maimuer, a Chinese religious affairs official, put it in 2017, is to “break their lineage, break their roots, break their connections, and break their origins.”