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How Equinox and SoulCycle, two left-leaning gyms, got ‘canceled’ for supporting Trump

By Madeline Fry Schultz
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How Equinox and SoulCycle, two left-leaning gyms, got ‘canceled’ for supporting Trump

Democrats have found another company to boycott.

Last month it was Home Depot, even though its President Trump supporting co-founder had retired all the way back in 2002. Now, it’s bougie millennial gyms Equinox and SoulCycle, because although the businesses have disavowed Trump, investor Stephen Ross is throwing a fundraiser for Trump’s reelection campaign.

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