Beltway Confidential

Dear Nike: Colin Kaepernick didn’t sacrifice ‘everything,’ and it wasn’t for a good cause

By Tom Joyce
Published September 4, 2018 1:39pm ET
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Dear Nike: Colin Kaepernick didn’t sacrifice ‘everything,’ and it wasn’t for a good cause
An arbitrator is sending Colin Kaepernick's grievance with the NFL to trial, denying the league's request to throw out the quarterback's claims that owners conspired to keep him out of the league because of his protests of social injustice. | (AP Photo/Marcio Jose Sanchez, File)

On a day dedicated to the working man, Nike damaged its reputation by partnering with the most prominent unemployed man in sports.

In order to celebrate the 30th year of their “Just Do It” campaign, Nike has made former San Francisco 49ers quarterback Colin Kaepernick the face of it.

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NFL Protests Race